Raise your hand if you’ve ever set a Google Ads budget by opening your wallet, counting what’s inside, dividing by three, and whispering ‘please work’ to your laptop screen. (Don’t worry, we’ve all been there.)…
Browsing Category Search Ads
The AIDA Funnel: Your Digital Marketing Roadmap
AIDA isn’t just marketing jargon – it’s the psychological journey every customer takes before hitting “BUY.” Awareness → Interest → Desire → Action Think of AIDA like a house party. First, people need to know…
How Digital Ads Know Exactly Where You Are (And Why It Matters)
Geo-targeting is like having a billboard that only lights up when your ideal customer walks by. Except it works with pincode-level precision across the entire internet. What Is Geo-Targeting? Geo-targeting shows ads to people based…
The Story of Googleland and how Google makes money
Imagine this: There’s a massive, glittering amusement park called Googleland. You walk in, and everything is free. You can ride the roller coasters (Google Search), grab free snacks (Gmail), and even explore a treasure…